Soaper Duper
supports WaterAid

We believe that soap can change everything, so we are proud to be working with WaterAid to bring soap and water to communities who need it.

WaterAid is an international not-for-profit, determined to make clean water, decent toilets and good hygiene normal for everyone, everywhere within a generation. Only by tackling these three essentials in ways that last can people change their lives for good.

Good hygiene should be a normal part of everyday life. For too many people, it isn’t. Around the world, poor hygiene is making children sick and keeping them out of school. It is putting mothers and babies at risk in hospitals. And it is stopping young women staying safe and well on their period. This shouldn’t be normal. Investing in hygiene is vital and good value for money, but in many countries it is undervalued and underfunded. Good hygiene habits, like handwashing with soap, keep people clean and healthy, so children can go to school, mothers can give birth safely, and young women can have their periods with dignity.

Clean water, decent toilets and good hygiene – only with all three can people change their lives for good. Together, we will make good hygiene habits a normal part of daily life for everyone, everywhere within a generation. Every Soaper Duper purchase brings that vision one step closer. So far, Soaper Duper has donated an impressive £150,000 to support WaterAid’s mission, and we continue to do so.

Wateraid by numbers

  • Around 310,000 children under five die every year from diarrhoeal diseases caused by poor water and sanitation. That's over 800 children a day, or one child every two minutes.
  • 844 million people in the world – one in nine – do not have clean water close to home.
  • 2.3 billion people in the world – almost one in three – do not have a decent toilet of their own.
  • If everyone, everywhere had clean water, the number of diarrhoeal deaths would be cut by 34%.
  • Globally, one in six healthcare facilities do not have soap and water for handwashing.
  • Hygiene promotion is one of the most cost effective health interventions according to the World Bank.
  • For every £1 invested in water and sanitation, an average of £4 is returned in increased productivity.